We looked at IEWC – which relaunched its site late spring 2017. We looked at the site from a user experience and a design perspective.NavigationClean mega menu for products and services dropdown. Well organized product categories, and a View All option. The drop-down also...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] I wanted to share a brand new video that we created for our member site, the DigitalBranch. It's all about getting the ball rolling on understanding customer experience. This video walks through user personas - what they are,...

Avnet is the leading electronics distribution company, with $26.2 billion on revenue – according to Modern Distribution Management.In Spring 2017, they redesigned their website to reflect their new branding – “reach forward” – and to speak to a younger audience. In this article, we review...