The acronyms in this eCommerce world get a little crazy. There are two that have been especially confusing recently for the Distributors that we work with. UAT vs. UT. That is User Acceptance Testing versus Usability Testing....
What is data curation and how can distributors use it to their advantage? In this excerpt from our latest Master Class: Same Data, New Landscape, we discuss the difference between data aggregators and data curators. Distributors can use a data curation strategy to create a...
In this podcast, Justin King interviews a good friend and millennial owner of a B2B distributor, Sean McDonnell from TruPar.Justin and Sean discuss how their relationship grew, Sean’s background before launching TruPar, the path that led him to launching the company, and lessons learned...