Insights

Where are you at in your Journey?

Where are you at in your Journey?

The X eCommerce System Maturity Model will give you a great head start on your journey

Want to know where you are at in your journey?

Want to see where you are at compared to your competitors?

Our FREE Maturity Model indicator is a great place to start

Just Getting Started?

Just Getting Started?

Launching a B2B eCommerce site can be a daunting task.  This content is for distributors and manufacturers that are just getting started on their journey?

Launching a B2B e-commerce site can be a daunting task. In this guide, learn b2b e-commerce.  Here are some great resources to start with:

  • Basics of B2B eCommerce
  • Introducing the X eCommerce System
  • Building your First Strategy and Plan
B2B eCommerce Framework

B2B eCommerce Framework

The X eCommerce System is a system for Distributors and Manufacturers to think through their Digital Strategy and Execution
  • XES Home Page
  • Introduction to the X eCommerce System
  • How to put Customers at the center
  • Building a Plan and Strategy
  • Getting the right People
  • Selecting the right Technology
  • Producing great Product Content
  • Building an engaging User Experience
  • Measuring your site through Analytics
  • Marketing your site and Operations
What we are excited about

What we are excited about

These are topics, products and new launches that we are excited about at B2X
Why Aren’t More Distributors Getting eCommerce Right?

When you start to talk about digital at every meeting, people will start to realize that its part of your company’s DNA. When Digital is a part of your DNA, you have started to build your Digital Branch.

User Acceptance Testing versus Usability Testing

The acronyms in this eCommerce world get a little crazy.  There are two that have been especially confusing recently for the Distributors that we work with.  UAT vs. UT.  That is User Acceptance Testing versus Usability Testing.

Video: It’s not about Technology!! It’s about Change

Forget about marketing externally to our customers.  We have to start our B2B eCommerce projects by marketing internally to our own people.  This is not about getting the right technology or implementing technology.  This is about change management.

Video: Requiring eCommerce To Do Business

Governments, universities, and large institutions are beginning to mandate that eCommerce be a part of contracts. So in order to even receive the work, you have to have those capabilities. In this video, Justin King explains how and why…

Video: Data Curators vs. Data Aggregators

What is data curation and how can distributors use it to their advantage? In this excerpt from our latest Master Class: Same Data, New Landscape, we discuss the difference between data aggregators and data curators. Distributors can use a data curation strategy to create a competitive edge and differentiate themselves from aggregators.

Video: eProcurement & Punchout

In this video, Justin King discusses Amazon’s eProcurement process. Many large institutions, companies, and government organizations use procurement systems to manage their internal purchasing processes. Rather than have staff purchase items from a variety of distributors, companies use procurement systems to consolidate spending. Amazon examined…

Episode 9: TruPar Interview

In this podcast, Justin King interviews a good friend and millennial owner of a B2B distributor, Sean McDonnell from TruPar. Justin and Sean discuss how their relationship grew, Sean’s background before launching TruPar, the path that led him to launching the company, and lessons learned…

Video: Pageviews vs. Sessions

We’ve been talking for a while about customer adoption, and now we’re starting to talk more and more about customer acquisition. Acquisition is the next step for making your eCommerce site a growth engine for your business.  It’s an exciting time for B2B eCommerce – with a focus on customer acquisition and loyalty, distributors and manufacturers are well positioned to grow.

Case Study: Fairmont Supply
Case Study: APR Supply
Case Study: Taxonomy Workshop
Case Study: Customer Journey Mapping
Case Study: Consolidated Supply
Case Study: EECO
Case Study: Cooney Brothers
Case Study: CFM Distributors, Inc.
User Experience Design & Communications Strategy For EECO, A B2B Electrical Distributor - A B2X Partners Case Study
Case Study: NorthCoast Electric
User Experience Design & Communications Strategy For EECO, A B2B Electrical Distributor - A B2X Partners Case Study
Case Study: Affiliated Distributors
Sed quis risus in eros laoreet

Fusce sodales erat quis venenatis ornare. Interdum et malesuada fames ac ante ipsum primis in faucibus. Pellentesque facilisis condimentum arcu. Donec non sem scelerisque, semper quam quis, scelerisque turpis. Suspendisse blandit magna dui, vitae lobortis.Fusce sodales erat quis venenatis ornare. Interdum et malesuada fames ac…

Reports: Master Template (Do not delete!)

In our video, we take a satirical look at what it might be like if your brick-and-mortar experience mirrored what happens online. Your eCommerce sites is your “DigitalBranch” like your brick-and-mortar branches. Your branches excel in customer service, product knowledge and personalized care. Sometimes, this…

Blog Articles
Why Aren’t More Distributors Getting eCommerce Right?

When you start to talk about digital at every meeting, people will start to realize that its part of your company’s DNA. When Digital is a part of your DNA, you have started to build your Digital Branch.

User Acceptance Testing versus Usability Testing

The acronyms in this eCommerce world get a little crazy.  There are two that have been especially confusing recently for the Distributors that we work with.  UAT vs. UT.  That is User Acceptance Testing versus Usability Testing.

Video: It’s not about Technology!! It’s about Change

Forget about marketing externally to our customers.  We have to start our B2B eCommerce projects by marketing internally to our own people.  This is not about getting the right technology or implementing technology.  This is about change management.

Video: Requiring eCommerce To Do Business

Governments, universities, and large institutions are beginning to mandate that eCommerce be a part of contracts. So in order to even receive the work, you have to have those capabilities. In this video, Justin King explains how and why…

Video: Data Curators vs. Data Aggregators

What is data curation and how can distributors use it to their advantage? In this excerpt from our latest Master Class: Same Data, New Landscape, we discuss the difference between data aggregators and data curators. Distributors can use a data curation strategy to create a competitive edge and differentiate themselves from aggregators.

Video: eProcurement & Punchout

In this video, Justin King discusses Amazon’s eProcurement process. Many large institutions, companies, and government organizations use procurement systems to manage their internal purchasing processes. Rather than have staff purchase items from a variety of distributors, companies use procurement systems to consolidate spending. Amazon examined…

Episode 9: TruPar Interview

In this podcast, Justin King interviews a good friend and millennial owner of a B2B distributor, Sean McDonnell from TruPar. Justin and Sean discuss how their relationship grew, Sean’s background before launching TruPar, the path that led him to launching the company, and lessons learned…

Video: Pageviews vs. Sessions

We’ve been talking for a while about customer adoption, and now we’re starting to talk more and more about customer acquisition. Acquisition is the next step for making your eCommerce site a growth engine for your business.  It’s an exciting time for B2B eCommerce – with a focus on customer acquisition and loyalty, distributors and manufacturers are well positioned to grow.

Case Studies
Case Study: Fairmont Supply
Case Study: APR Supply
Case Study: Taxonomy Workshop
Case Study: Customer Journey Mapping
Case Study: Consolidated Supply
Case Study: EECO
Case Study: Cooney Brothers
Case Study: CFM Distributors, Inc.
User Experience Design & Communications Strategy For EECO, A B2B Electrical Distributor - A B2X Partners Case Study
Case Study: NorthCoast Electric
User Experience Design & Communications Strategy For EECO, A B2B Electrical Distributor - A B2X Partners Case Study
Case Study: Affiliated Distributors
Videos
Reports
Sed quis risus in eros laoreet

Fusce sodales erat quis venenatis ornare. Interdum et malesuada fames ac ante ipsum primis in faucibus. Pellentesque facilisis condimentum arcu. Donec non sem scelerisque, semper quam quis, scelerisque turpis. Suspendisse blandit magna dui, vitae lobortis.Fusce sodales erat quis venenatis ornare. Interdum et malesuada fames ac…

Reports: Master Template (Do not delete!)

In our video, we take a satirical look at what it might be like if your brick-and-mortar experience mirrored what happens online. Your eCommerce sites is your “DigitalBranch” like your brick-and-mortar branches. Your branches excel in customer service, product knowledge and personalized care. Sometimes, this…