Quick Take: Grainger’s Shop from Search Experience

Quick Take: Grainger’s Shop from Search Experience

Quick Take: Grainger’s Shop from Search Experience

Grainger is doing a few interesting things now with their shopping experience. After a search, I landed at a category page with a list of products. After clicking on a product item number, a flyout opened to the left with select details of the product. In this flyout (when logged in), the user can:

  • Add to cart
  • Compare to other products
  • Add to list
  • Expected ship date, as well as Pick Up availability
  • Selected “Tech Specs” and “More Info”
  • A link to the product detail page with a button to “View Product Details”

This approach allows users to shop multiple products quickly and easily. It also makes search and specific product discovery faster and smoother, by filtering for products, showing specific product information and having add to cart with a simple “ADD” button. We will keep watching what Grainger is testing and changing.

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