13 Sep Writing your B2B eCommerce RFP Requirements? 25 Must-Have Requirements Categories
Your organization’s eCommerce site is an important part of your growth strategy as a B2B organization. It never sleeps, it is a self-service engine for your customers, and it creates a revenue stream with margins that surpass that of a physical location / B2B storefront.
Many organizations start their eCommerce journey using a custom built or bolt on from their ERP provider. Over time, many organizations realize that making changes, creating a unique customer experience, or providing new features to their customers is extremely difficult.
So, what do most companies do when create a new eCommerce site? They do what they do for all new software. Create an RFP! However, identifying and writing your B2B eCommerce RFP requirements can be time-consuming to say the least.
25 Must-Have B2B eCommerce RFP Requirements Categories
We help wholesalers, manufacturers, distributors, and high tech companies build and select B2B eCommerce software. Here is a starter list of common RFP requirements categories to include.
- Supported Business Models
Having multiple business models in the same platform can be important to a B2B business. Support multiple business models including B2B, B2C, B2B2C in the same instance?
- Site Setup
Site setup with multiple storefronts and microsites. How are new sites setup? Using technical resources or business tools?
- Internationalization and Localization
Multi-site, multi-country, multi-language and multi-currency requirements.
- Storefront Merchandising
Merchandising business tools for personalizing the product catalog experience. Up-sell, cross-sell, automated recommendations.
- General Capabilities
General best practice capabilities that are core to an eCommerce site. Shopping cart, login, customer dashboards, access to profiles.
Search rules, parametric search, type ahead, filtering, result sets, endless vs. pagination, etc. We have written extensively on the value of search. If you want to learn more, you might want to check out why your on-site search sucks.
- Navigation and Categories
Finding products by browsing through product categories, attributes, facets. Include taxonomy considerations (here’s why your taxonomy sucks).
- Product Results and Filtering
Viewing and interacting with search and category product results with faceted navigation.
- Product Catalog
Type of products supported, simple, configurable, grouped, custom, bundling, kitting, pass-through from the PIM. Business tools to update descriptions and attributes of products and pricing.
- Quoting and Configuration
Add to quote, quote to order conversion, configure to order, 3rd party integration.
Segmentation-based selling, industry segmentation and personalization.
- Product Availability and Fulfillment
Warehouse product availability and methods of delivery to customers.
- Product Pricing
Customer pricing, discount groups, customer quotes, strikeout pricing.
- Product Promotions
Cart and product promotions, shipping, $/% off, free gifts, etc. coupons, some promos with coupons, some without.
- Product Review and Q&A
Product reviews, recommendations & questions / answer
Order placement, transmission, order management, order status.
Methods of payment accepted on the site. Credit card, on account, Purchase Order, billing cards.
- Customer profile
Customer profile, account settings, approval workflows, custom catalogs, custom pricing, contract terms and conditions, quotes, track orders, track returns, purchase lists.
- Customer Service Reps (CSR) user experience
Assisted selling, buyer mirroring, complete order on behalf of the customer.
Adaptive, responsive, SMS, app creation.
- Social Commerce
Interacting, sharing, engagement, and purchasing via social networks.
- Search Engine Optimization (SEO)
SEO descriptions, attributes, sitemaps, feeds, export management, scheduling, delivering.
Supported Browser types and versions
- Enterprise and 3rd party Integrations
ERP, CRM, CMS, DAM, PIM, etc.
- System Performance
Page performance website and mobile.